Now Available for Pre-Order: “The Giant’s Ladder: The Science Professional’s Blueprint for Marketing Success”

Now Available for Pre-Order: “The Giant’s Ladder: The Science Professional’s Blueprint for Marketing Success”Unique new book provides toolkit for scientists and entrepreneurs to gain recognition for their work

Now Available for Pre-Order: “The Giant’s Ladder: The Science Professional’s Blueprint for Marketing Success”
The Giant’s Ladder Book Cover

This is the cover of the forthcoming book, “The Giant’s Ladder: The Science Professional?s Blueprint for Marketing Success”?available now for pre-order from Amazon and your favorite book retailers.

“The Giant’s Ladder: The Science Professional’s Blueprint for Marketing Success,” the new book by science marketing expert Elizabeth Chabe, is now available for pre-order ahead of its official launch on Jan. 23, 2024. This essential read for science professionals offers a comprehensive toolkit to transform innovative products and services into market-leading success.

Designed for scientists and professionals striving to gain visibility and credibility for their work in the marketplace, “The Giant’s Ladder” reveals the secrets to marketing in the science and technology sectors. The book covers a spectrum of topics from foundational marketing insights to advanced data optimization strategies, all tailored for science and technology-focused industries. It is designed to guide readers through the process of turning their innovative discoveries into industry standards.

“With ‘The Giant’s Ladder,’ I wanted to address a significant need: helping scientists and entrepreneurs translate their groundbreaking ideas into market successes on a larger scale,” said Chabe. “This book is a direct response to the challenge of empowering these brilliant minds with the marketing knowledge they need to bring their innovations to a broader audience, ensuring their work receives the recognition and success it deserves.”

Key Features of the Book Include

  • Taking the First Step: Fundamental insights and planning for your marketing journey.
  • From Product to Narrative: Effective storytelling techniques in marketing.
  • Blueprints for Success: Crafting robust marketing plans for scientific innovations.
  • Big Ideas: Creative approaches for compelling marketing campaigns.
  • Channel Tactics: Maximizing media channel reach and engagement.
  • From Exhibit Halls to Podiums: Navigating trade shows and public speaking.
  • Data-Driven Decisions: Utilizing analytics for informed marketing choices.
  • And More

About the Author

Elizabeth Chabe (MBA, MS) is a recognized leader in science marketing and has helped drive innovations from niche to industry changing. As the CEO of High Touch Group, she has strategically elevated clients in biotech, diagnostics, and manufacturing to global prominence. Her work has been featured in major publications like The New York Times, Popular Science, and CNBC. Elizabeth’s expertise offers a powerful blend of tactical skill and market foresight, and her influence is instrumental in shaping scientific product marketing. To learn more about Elizabeth, visit elizabethchabe.com. For the full media kit, visit elizabethchabe.com/media-kit.

To Pre-Order

“The Giant’s Ladder: The Science Professional’s Blueprint for Marketing Success” is available for pre-order on Amazon and other major retailers.

Contact Information:

Nhi Ngo

Publicist

[email protected]

Related Images


The Giant's Ladder Book Cover

The Giant’s Ladder Book Cover


This is the cover of the forthcoming book, “The Giant’s Ladder: The Science Professional?s Blueprint for Marketing Success”?available now for pre-order from Amazon and your favorite book retailers.


Elizabeth Chabe, author of the book

Elizabeth Chabe, author of the book “THe Giant’s Ladder”


ELIZABETH CHABE (MBA, MS) is an author, entrepreneur, and recognized strategic marketing expert of science, engineering, and technology innovations. Her work has been featured in The New York Times, Popular Science, Fast Company, & Science.

Original Source:

Now Available for Pre-Order: “The Giant’s Ladder: The Science Professional’s Blueprint for Marketing Success”

Continue Reading

Vampyre Cosmetics and DUNGEONS & DRAGONS Forge a Legendary Collaboration for the Fantasy Franchise’s 50th Anniversary

Vampyre Cosmetics and DUNGEONS & DRAGONS Forge a Legendary Collaboration for the Fantasy Franchise’s 50th Anniversary

Vampyre Cosmetics x DUNGEONS & DRAGONS *DUNGEONS & DRAGONS IS A TRADEMARK OF WIZARDS OF THE COAST LLC AND IS USED WITH PERMISSION ©2023 WIZARDS OF THE COAST LOS ANGELES, CA, USA, December 11, 2023 /EINPresswire.com/ — Vampyre Cosmetics is excited to announce their unprecedented collaboration with Hasbro’s DUNGEONS & DRAGONS (D&D), marking the 50th […]

The post Vampyre Cosmetics and DUNGEONS & DRAGONS Forge a Legendary Collaboration for the Fantasy Franchise’s 50th Anniversary first appeared on Beauty Ring Magazine.

Continue Reading

China Institute and CGTN Collaborate for Keynote Speech at the 2023 Understanding China Conference USA – English APAC – English USA – English

China Institute and CGTN Collaborate for Keynote Speech at the 2023 Understanding China Conference


USA – English





APAC – English




USA – EnglishGUANGZHOU, China, Dec. 6, 2023 /PRNewswire/ — China Institute for Innovation & Development Strategy (“CIIDS”), in collaboration with CGTN, is set to host the Understanding China Keynote Speech at the 2023 Understanding China Conference, which took place in Guangzhou from December 1 to 3. Continue Reading Mushahid Hussain Syed, chairman of the Defense Committee of the […]

Continue Reading

Eddy Andrews Handyman Services Unveils Innovative Solutions for Modern Home Repairs

Eddy Andrews Handyman Services Unveils Innovative Solutions for Modern Home Repairs

BRISBANE, QUEENSLAND, AUSTRALIA, December 11, 2023 /EINPresswire.com/ — Eddy Andrews Handyman Services, a trusted name in the home repair and maintenance industry, is proud to announce the launch of its innovative solutions designed to meet the evolving needs of modern homeowners in Brisbane and surrounding areas. In response to the changing landscape of home repairs […]

The post Eddy Andrews Handyman Services Unveils Innovative Solutions for Modern Home Repairs first appeared on Beauty Ring Magazine.

Continue Reading

China Institute and CGTN Collaborate for Keynote Speech at the 2023 Understanding China Conference USA – English APAC – English USA – English

China Institute and CGTN Collaborate for Keynote Speech at the 2023 Understanding China Conference


USA – English





APAC – English




USA – EnglishGUANGZHOU, China, Dec. 6, 2023 /PRNewswire/ — China Institute for Innovation & Development Strategy (“CIIDS”), in collaboration with CGTN, is set to host the Understanding China Keynote Speech at the 2023 Understanding China Conference, which took place in Guangzhou from December 1 to 3. Continue Reading Mushahid Hussain Syed, chairman of the Defense Committee of the […]

Continue Reading

The 5th Global Trends Conference Successfully Held: “Global Better Life Festival” Sets Sail with Upgrades USA – English APAC – English

The 5th Global Trends Conference Successfully Held: “Global Better Life Festival” Sets Sail with Upgrades


USA – English





APAC – EnglishLANGFANG, China, Dec. 6, 2023 /PRNewswire/ — On December 1, the 5th Global Trends Conference, organized by Huanqiu.com, was held at the SILK ROAD INTERNATIONAL ARTS CENTER in Langfang, Hebei Province. Focused on high-quality development and themed “Moving Toward Green Development and a Beautiful Life”, the conference brought together industry leaders, renowned scholars, as well as […]

Continue Reading